Donor group launches sailboat blood drive

'Blood vessels' to sail through 41 ports

Donor group launches sailboat blood drive

Rome, July 4 - One of Italy's main blood donation associations, Fidas, is launching a so-called "Coast to Coast" initiative which will see it sail through 41 ports located in 14 regions in the nation and aims to drum up contributions from holidaymakers. The plan aims to promote the donation of blood, particularly among the young. The vessels are set to sail July 7 from the ports of Imperia in the northwest and Trieste in the northeast and will meet in Reggio Calabria in the south on July 27. A series of actors and sports personalities, including London Olympics gold medalist Rosalba Forciniti and actress Maria Grazia Cucinotta, will be backing the initiative.

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