Rome, March 15 - Nearly 70% of Italian women see the availability of emergency contraception (EC), commonly known as the morning-after pill, as "a step forward", but as many as 90% would like more information on the subject, new research has shown. The study by BVA Healthcare on behalf of HRA Pharma looked at 1,234 sexually active women in a country where 33% of pregnancies are unwanted. Of these, 50% currently end in abortion. Timing is all-important in EC and while many women know that it should be taken as soon as possible after intercourse experts say much still needs to be done. "Let's not forget that EC is used to lower fertility during the cycle, delaying or blocking ovulation," said gynaecologist Rossella Nappi from Pavia university. "It is clear therefore how rapid administration plays a key role in guaranteeing its success".